As part of the call for tenders, as part of the call for tenders, we have implemented the design of the online communication plan for the digital platforms of the Region's tourism office. In this we have developed (in addition to the graphic and technical design, as well as the actual development of the portal itself): the online communication plan for the veneto.eu portal the social media communication plan of the Region (tourism sector) the contents of the new tourist portal
In general, the approach was to:
Identification of the platforms used as a communication channel
Differentiation of platforms and messages between B2B and B2C
Differentiation of platforms and messages for the market (WORLD)
Identification of reporting tools
Identification of management methods
Guidelines for online communication
Development of dedicated examples
Identification of performance and costs for the various visibility platforms
Suggestion of a minimum budget
Suggestions on the structuring of Editorial Editorial
